Hey there 👋
Happy Monday! Hope everyone is doing well in these crazy times…
Welcome to the new members!
Let’s get into it.
Cheers,
ACQUIRE THE WEB
Find the perfect digital asset to acquire. 🌍 Website | 🗞️ Newsletter | 🧑🤝🧑 Community | 🎧 Podcast | 📱 Application
Investing | 🗞️ 3,926 Subscribers | 💰 Paid Subscription, Sponsorships | $850 Average Monthly Revenue | Ask: $9,500 | on LetterTrader
Food | 🌍 9 Years Old | 💰 Amazon Associates, Display Ads | $2,002 Average Monthly Revenue | Ask: $63,086 | on Empire Flippers
Sports | 🌍 2 Years Old | 💰 Display Ads | $17,707 Average Monthly Revenue | Ask: $542,161 | on Empire Flippers
Entertainment | 🌍 1 Year Old | 💰 YouTube | $7,431 Average Monthly Revenue | Ask: $160,075 | on Empire Flippers
Children | 🌍 4 Years Old | 💰 Amazon FBA | $52,586 Average Monthly Revenue | Ask: $200,305 | on Empire Flippers
CRM | 🌍 18 Years Old | 💰 SaaS Subscription | $68,957 Average Monthly Revenue | Ask: $2,100,000 | on DotMarket
Adult | 🌍 18 Years Old | 💰 E-commerce | $4,543 Average Monthly Revenue | Ask: $15,000 | on DotMarket
AI Tool | 🌍 3 Months Old | 💰 SaaS Subscription | $3,670 Annual Revenue | Ask: $80,000 | on Microns
Newsletters under 10K:
Local | 🗞️ 1,807 Subscribers | 💰 - | Ask: $1,000 | on LetterTrader
Tech | 🗞️ 1,200 Subscribers | 💰 - | Ask: $2,900 | on LetterTrader
Finance | 🗞️ 2,632 Subscribers + 30K Facebook Group + Ebook | 💰 Ebook | $80 Average Monthly Revenue | Ask: $7,000 | on LetterTrader
Local | 🗞️ 5,111 Subscribers | 💰 - | Ask: $5,000 | on LetterTrader
Food | 🗞️ 7,891 Subscribers | 💰 Ads, Sponsorships | $200 Average Monthly Revenue | Ask: $7,600 | on LetterTrader
Jobs | 🗞️ 3,018 Subscribers | 💰 Paid Subscription | $375 Average Monthly Revenue | Ask: $5,000 | on LetterTrader
NEWSLETTER ACQUISITION TIP
Understand the seller's motivation
One of the simplest due diligence questions is also one of the most revealing.
Why is the seller exiting now?
The answer could tell you a lot about what you're taking on.
Someone who's selling to start a new company or focus on a bigger project is very different from someone who feels burned out or is watching subscriber growth stall.
Ask directly about their motivation and timeframe to sell. Then pay attention to how keen they are to close the deal. If they're pushing for a quick sale, dig deeper into what might be driving that urgency.
A seller wanting a fast sale isn't always a red flag, but it's better to know the reason.
Also, find out if they've tried to sell the newsletter before. Sometimes a failure to sell simply means the right buyer wasn't around.
Other times, a buyer did their homework, found something they didn't like, and walked away.
Understanding what happened before you came along gives you a clearer picture of what you're walking into.
You'll be glad you took the time to find out.
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NEWSLETTER MONETIZATION TIP
Earn recruiting kickbacks
I read two newsletters that regularly post job opportunities in their niche. Here's one example from an SEO newsletter:
The idea is to partner with 2 to 3 recruiters who hire in your niche. This works best in niches where hiring is competitive because recruiters often rely on referrals to source and place these people.
Instead of charging for "job board" listings, you agree on a referral fee when someone from your audience gets hired.
A typical arrangement might look like this:
The recruiter shares a few roles that match your audience
You feature them occasionally, e.g., “Roles you might like”
Interested readers click through to apply (track clicks with a custom link).
If someone is hired, you receive a referral payment. Fees can be $500 to $3,000+
Start by reaching out to recruiting firms or independent recruiters in your space and pitch this as a partnership that benefits everyone.
The math works great. One placement every quarter = $2,000-12,000 per year.
Will you try this? Hit reply and tell me "Yes" or "No."
How Jennifer Anniston’s LolaVie brand grew sales 40% with CTV ads
The DTC beauty category is crowded. To break through, Jennifer Anniston’s brand LolaVie, worked with Roku Ads Manager to easily set up, test, and optimize CTV ad creatives. The campaign helped drive a big lift in sales and customer growth, helping LolaVie break through in the crowded beauty category.
Until next week, keep building. 💪
Important Disclaimer: Not financial or investing advice. This newsletter is strictly for information and education purposes. Do your own research and due diligence. Certain links in this newsletter are affiliate links. We believe transparency is part of our code of ethics, hence the sharing.